Precedent Media Unlimited, LLC is an online publicity and marketing firm. Our team of experienced book publicists and award-winning bloggers create, develop and implement thorough online campaigns to increase awareness of a book and drive sales to online retailers and bookstores.
An average book campaign will last three months, during which time our creative team of publicists work hand-in-hand with authors and publishers to locate all the potential audiences and personalize each pitch sent to editors, writers and bloggers. We create multiple contact lists—specific to each title and the needs of the author—that allow us to disseminate information quickly to the best contacts at mainstream and niche websites, sites affiliated with major newspapers and magazines, social networking sites, and various other online media outlets.
We do extensive outreach to blogs, podcasts, videocasts, chats, wire services, and news sites, among others. We have a database of over 10,000 contacts, covering everything from politics and economics to knitting and parenting. Precedent Media Unlimited only deals with Alexa.com, Technorati.com, or iTunes rated websites. We only pitch sites that will increase sales or awareness of the book.
Jason Gordon founded Precedent Media Unlimited, LLC in 2006. He worked for the Crown Publishing Group (2000 – 2005) and Oxford University Press (2005 – 2006), handling publicity campaigns for best-selling authors including Senator Barack Obama, Senator Tom Daschle, Gene Simmons, William Safire, The Onion, Rolling Stone and Pulitzer Prize-winning authors David Hackett Fischer (2005) and David Oshinsky (2006). As a blogger, Gordon has been praised by the Village Voice, PC Magazine and The Columbia Spectator.